In my opinion, the dream freelance writing scenario is built on retention.
You have 4-5 clients paying you a lucrative retainer, and you work with those same clients for years and years and years.
In this scenario, you get all the benefits of freelancing:
- Flexible hours and schedule
- Not dependent on any one boss/client
- High income
AND all the benefits of being employed:
- Stable, predictable work and income
- Familiar work atmosphere with ongoing relationships
- Growing expertise within a given company/niche/subject matter
Unfortunately, most freelancers never experience these benefits, because they don’t know how to retain clients.
In today’s episode, I cover four highly practical ways you can increase client retention as a freelance copywriter, so that you can have a better chance of building this dream scenario for your own business.
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Do you agree? Do you disagree with the fierce heat of a thousand suns?
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Plus, if you have a question you want answered on a future Write Bites episode, ask in the comments or shoot me an email, and I’ll add it to the schedule.